We undeniably live in a digital era. Should the internet cease to exist, it would surely leave a void in our day-to-day functioning. If you are not maximizing the online presence of your business, you may miss out on reaching potential customers and opportunities. Apart from simply reaching more people, there are additional advantages to creating and maintaining an active online presence. To help us with the discussion is Julilyn Woods. Julilyn is the digital brand director at The Small Social Company.