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How to Stand Out Like The Worlds Biggest Brands (Part 2)

By Echo Wang There are good businesses and there are outstanding ones.  Those that differentiate themselves are the ones that truly thrive and stay in the minds of their customers. Coming up with proven ways to do this is the



Late-Live “Love” and Testamentary Distributions

Clarence is an unmarried, elderly gentleman. His will provides that the bulk of his estate is to go to Sandra, a young friend, while his relatives receive relatively small bequests.



How To Stand Out Like The World’s Biggest Brands (Part 1)

Talented entrepreneurs trying to break into their respective industries often find themselves overshadowed by powerful front-runners.



Ontario launches SMART Green Program for manufacturers

Ontario has launched a new $25M program to help SMEs in the manufacturing sector to reduce greenhouse gas (GHG) emissions and become more energy efficient.
The SMART Green Program is a partnership between the government of Ontario and Canadian Manufacturers & Exporters (CME). The fund will assist businesses to invest in green equipment and process upgrades, including high-efficiency ovens, dryers, kilns, and furnaces.



5 Steps to Develop an Online Content Marketing Strategy

Fresh, relevant, and compelling content is central to all online marketing activities. To be successful online, businesses must commit to becoming content developing organizations. As more consumers and buyers rely on online sources to make purchasing decisions



First Things First: Fit, then Engagement, then Results

The Gallup Organization inadvertently kicked off a consulting Gold Rush back in the mid-1990’s when they set out to better understand what exactly it was that ‘Great Managers’ do differently than their peers. The research and their landmark findings are


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Machine Learning and Artificial Intelligence: The dawning of a new paradigm in business

By Jan van der Hoop The odds are that Amazon knows more about your Significant Other’s preferences than you do. That doesn’t make you inattentive, regardless what he or she might say; it makes you human. Algorithms and machine learning



Ontario Throne Speech hints at increased support for manufacturers

By Teri Kirk Manufacturers, particularly those in the auto sector, may receive higher levels of government support in the coming year, according to the Liberal Government’s Throne Speech, released on Sept 12. Published once per year, the Throne Speech outlines


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5 Inbound Link Sources to Improve Your Website Rankings

By Ben Molfetta As discussed in a previous blog, your ranking on search engines (like Google) is based more on “off-page” attributes than “on-page”. Off-page SEO is about gaining credible links from external sources pointing to your website. Good inbound links


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Estate Matters for Common-Law Couples in Ontario

Dorothy Hagel A common misconception surrounding estate issues is the belief that common-law couples have the same rights to inherit as couples who are legally married. Common-law couples are those couples have been living together in a conjugal relationship but


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